The Role

We are hiring a Sales Director to take ownership of new business and help build the new stage of Automated Creative's revenue engine. 

This is a senior commercial role sitting at the intersection of enterprise sales, pipeline generation, and function building. You will own new business across enterprise brands and agency partners, while also helping define how we scale sales beyond founder-led growth.

You will be responsible for both generating and converting pipeline - building outbound activity across key ICPs, converting inbound leads from marketing, and closing complex enterprise deals that typically range from £30k - £200k ACV. 

You will be selling into senior marketing stakeholders: CMOs, Heads of Performance, and VP Marketing teams across consultative, multi-stakeholder sales cycles of 8-12 weeks.

This is not a 'work existing pipeline' role. You will be expected to create demand, open doors, and build structure as you go, while operating in a fast-moving, founder-led environment where pace and ownership matter.  

Why this Role Exists

This hire will take ownership of new business development, gradually transitioning and ultimately fully owning the sales motion as the company moves into its next stage of growth.

What the Day-to-Day Looks Like

You will own enterprise new business end-to-end, building your own pipeline while also converting inbound leads from marketing in partnership with Client Services. You will be speaking directly to senior marketing leaders, running consultative conversations and managing full sales cycles from first touch through to close. 

Alongside closing deals, you will actively represent AC in market through networking, events and industry engagement, helping to open new commercial opportunities. You will manage complex, multi-stakeholder enterprise deals including procurement and negotiation, and feed real-market insight back into Product and Marketing to shape how we position and sell. 

As the business scales, you will also help define and build the sales function, improving how we generate, manage, and convert pipeline in a fast-moving, founder-led environment.

Ideal Profile

You are a high-performing enterprise sales professional with a strong track record of closing £50k - £200k ACV deals in adtech, martech, or creative technology. 

You are confident in selling to senior marketing stakeholders across complex, consultative sales cycles, and you are comfortable operating without heavy sales infrastructure or SDR support. 

You combine inbound conversion with proactive outbound pipeline generation, taking full ownership from prospecting through to close. You win deals through insight, positioning, and commercial understanding rather than price. 

You are commercially sharp, data-literate, and disciplined in CRM management and forecasting. You are entrepreneurial and self-sufficient, motivated by building and scaling new business in a fast-moving environment.

Essential

• You've built a successful track record in enterprise sales within adtech, martech, media, or creative technology
• You have a strong network across brand and agency-side marketing leaders
• You can demonstrate consistent success closing £50k - £200k ACV deals with senior stakeholders
• You're comfortable owning the full sales cycle independently, from first outreach through to close
• You have a proven ability to balance inbound conversion with proactive outbound pipeline generation
• You have a strong understanding of the digital advertising ecosystem (Meta, Google, DV360, TikTok) with a consultative selling approach
• You're commercially driven with a strong record of overachievement against targets
• You have excellent pipeline discipline: forecasting, CRM hygiene and deal management
• You're data-literate, and able to turn insight into clear, compelling commercial narratives
• You have a resilient, high-ownership with strong momentum through rejection and setbacks. 

Nice to Have

• You have solid creative intelligence, and understand performance creative and AI-driven marketing platforms
• You have experience in founder-led, early-stage or scaling environments
• You have exposure to both brand and agency-side sales motions
• You have experience leveraging industry events, conferences and networking as pipeline generation opportunities