Episode 25 - EE Rita Ora Ad Reviewed By Renault, GSK and adidas
Social Media thinks ‘Rita Ora must be really broke’ to feature in the new EE ad. A week ago the brand launched the TV commercial for the new iPhone 12 Pro, featuring Ora in the first AR live performance, powered by 5G network. But what do advertisers from adidas, GSK and Renault think of it?
The ad has received fanfare from the techies but does this ad convince the general public of why they need 5G? Is it all a bit confusing, technically transcendent or just delightfully bonkers?
Watch ‘Advertisers Watching Ads’ to hear the opinions of Renault’s Adam Nickson, GSK’s Jerry Daykin and adidas’ Anne Boe Steen.
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