Advertisers Watching Ads - Episode 61
This is one of the most unusual ads we’ve ever seen on AWA. Hear what Pepsi think of RC Cola’s ad. Thanks to Contagious.com for finding this week’s ad.
On this week’s episode, we welcome Terrence McLaughlin, Digital Media Consultant at PepsiCo, who analyses this strange roller coaster ad for RC Cola. Does the ad strike the right balance between funny and emotional? And does the reveal add to its impact or does it confuse audiences?
Watch the full episode and see what Terrence thought.
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