New top tips from the Shiny New Object podcast.

Gen AI is becoming the new net zero and brands need to start thinking about how to go beyond cheaper & faster content. Here are some thoughts from Tom Ollerton’s appearance on the Winning With AI podcast.

What’s one piece of advice senior marketers would give to a student just starting out in the industry? Here’s one from NEP Group’s Paul Rushforth.

Rounding up marketing inspiration and criticism from Advertisers Watching Ads

How is AI making creativity more accessible and what’s going to set brands apart in the future of advertising? Are we making the most of AI? Two AC blogs explore these questions.

Discover the key questions marketing managers should ask themselves to make successful data driven decisions.

Creating great ads with AI depends on human creativity, now more than ever. Read our thoughts in this latest blog.

Is there a dark side to AI? What can marketers do to harness the positive abilities of this technology? AC’s Amy Wright sought to answer these questions and more on the Access: VFX podcast.

Top data-driven marketing tips from the leaders of the advertising world, plus insights into new and thought-provoking ads. Find out some AC news and a snippet from our book on how to make it in marketing, too.

What can marketers do to make the most of their media budget? Look to optimise creative in-flight with live audience insights. Find out what Tom shared on this podcast.

Brands used to run one big flashy ad at a time, so why do we need so many iterations today? What’s creative optimisation and how is doing it live changing the way marketers get results? Find out now.

As an unofficial MAD//Fest 2023 afterparty, AC organised a creative AI showdown - a prompt battle with prizes in the style of a pub quiz.

Top data-driven marketing tips from the leaders of the advertising world, plus insights into new and thought-provoking ads. Find out some AC news and a snippet from our book on how to make it in marketing, too.

Amy Wright told the Life in Digital podcast audience how to supercharge ads with AI and why Automated Creative is changing the way businesses pursue growth.

Find out how to reach and exceed your Q4 goals while preparing for a prosperous and effective 2024. Download our exclusive white paper.

Working with Brown-Forman, Automated Creative ran dynamic ads for Jack Daniel’s Flavours, overcoming the challenge of existing brand reputation and converting non-whiskey drinkers.

Top marketing tips from the leaders of the advertising world, plus insights into new and thought-provoking ads. Find out some AC news and a snippet from our book on how to make it in marketing, too.

Marketing inspiration gathered from the past month’s Shiny New Object podcast and Advertisers Watching Ads, as well as some top news from AC.

Unilever and Rexona win the best ad of the year from all the episodes of Advertisers Watching Ads in 2022. How did we pick the winner? Who were the runners-up? Find out everything!

Performance Marketing World talk about how Automated Creative helped drive down CPA and boost ad performance for PensionBee.